Communication between the the user and the object. We want to get user to rate the communication with our product on a scale. We want to know what the want from the product or site. How they interact with the site. The design of how things work. Or how they are controlled within the usage. When the design does not meet the qualifying standards, the design is not usable.
We have to optimize a channel of communication in order to make the experience of using the object pleasurable. Putting the humans needs are very important to know. We have to break the steps down: empathize, define, ideate, prototype, and test. Human psychology is a critical element when working with devices. Sometimes being nervous can make you think your device, app, or website isn't working properly. It could simply be the user being anxious. That's why we have to evaluate ourselves and the user for these complications.
Also, how the user interacts and relates to the site.
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